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The explosion of mobile commerce (m-Commerce) brings new meaning to the phrase “business to consumer” as businesses are now able to reproduce their online successes by going mobile and delivering their message directly into the hands of their consumers.

  FACT:  Mobile phones outnumber fixed-line phones worldwide
 
  FACT:  In the US alone it is estimated that by 2005, 75.2 million users will be accessing the Internet via a mobile device
 
  FACT:  Mobile entertainment is becoming as important as mobile communication services
 
  FACT:  The wireless gaming market is expected to generate over $6.5 billion by 2006
  FACT:  The mobile lottery market will reach $5 billion by 2008
  FACT:  By 2008, the mobile gambling market (including casino, lottery and betting applications) will be worth in excess of $16 billion


eMarketer's "Wireless Worldwide" Report. October 2003.
Juniper Research "Mobile Gambling" White Paper. December 2003.

 

Spiral's suite of online mobile games are built on a client-server architecture, which allows the games we deploy to offer a solution that has a built-in results tracking database, enabling cross-media, cross-platform and cross-marketing features such as:

  • Brand Building Sweepstakes & Campaigns
  • Consumer Relationship Enhancing Functionalities
  • Customer Loyalty Programs
  • Targeted Promotions